Privacy Policy
This Privacy Policy explains how The Sable Nutrition Ltd ("we", "us", "our") collects, uses, stores and protects your personal data when you visit https://shineherbalkne.world/ (the "Website") or place an order with us. We are committed to processing your data in accordance with UK GDPR and the Data Protection Act 2018.
1. Who we are (Data Controller)
The Sable Nutrition Ltd
12 Bermondsey Street, London, SE1 3UD, United Kingdom
Company No.: 14823701 · VAT: GB412837091
E-mail: info@shineherbalkne.world
Telephone: +44 20 7946 0821
We are the data controller for personal data collected through this Website. If you have any questions about this policy or how we handle your data, please contact us using the details above.
2. What personal data we collect
We may collect and process the following categories of personal data:
| Category | Examples | Source |
|---|---|---|
| Identity data | Full name | Order form, contact form |
| Contact data | Phone number, e-mail address, postal address | Order form, contact form |
| Order data | Product SKU, price, UTM parameters, gclid | Order form (hidden fields) |
| Technical data | IP address, browser type, device type, pages visited, referrer URL, time on site | Analytics cookies (with consent) |
| Usage data | Pages viewed, clicks, quiz responses (anonymous, not stored server-side) | Website interaction |
| Communications data | Messages you send via the contact form or by e-mail | Contact form, e-mail |
We do not collect special category data (e.g. health data, biometric data) and we ask you not to submit it via our Website.
3. How we use your personal data
| Purpose | Legal basis (UK GDPR Art. 6) |
|---|---|
| Processing and fulfilling your order; contacting you to confirm dispatch and payment | Art. 6(1)(b) - performance of a contract |
| Responding to enquiries submitted via the contact form | Art. 6(1)(b) - pre-contractual steps; or Art. 6(1)(f) - legitimate interests |
| Complying with our legal obligations (tax, accounting, consumer law) | Art. 6(1)(c) - legal obligation |
| Analysing Website traffic and user behaviour to improve the Website (analytics cookies) | Art. 6(1)(a) - consent (via cookie banner) |
| Advertising measurement and personalisation (ad cookies) | Art. 6(1)(a) - consent (via cookie banner) |
| Detecting and preventing fraud (honeypot field, IP logging) | Art. 6(1)(f) - legitimate interests |
4. Cookies and tracking technologies
We use cookies and similar technologies on this Website. By default, all non-essential cookies are set to denied (Google Consent Mode v2 default). You can accept, reject or manage your preferences via the cookie banner displayed on your first visit. For full details, see our Cookie Policy.
5. Who we share your data with
We do not sell your personal data. We may share it with:
- Fulfilment and logistics partners - solely to dispatch your order (name and delivery address).
- Payment processors - where applicable, to process payment securely.
- Google LLC - analytics and advertising measurement services, subject to your cookie consent. Google is a recipient in the United States; transfers are covered by Google's Standard Contractual Clauses under UK GDPR.
- IT and hosting providers - to host and maintain this Website, under data processing agreements.
- Legal and regulatory authorities - where required by law.
6. International transfers
Where we transfer personal data outside the UK (for example, to Google's servers in the United States), we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved under UK GDPR or adequacy decisions.
7. Data retention
| Data type | Retention period |
|---|---|
| Order data (name, contact, delivery) | 7 years from order date (HMRC requirement) |
| Contact form messages | 2 years from date of enquiry |
| Analytics data (Google Analytics) | 14 months (Google Analytics default, with consent only) |
| Cookie consent records | 12 months from consent date (stored in browser localStorage) |
8. Your rights under UK GDPR
You have the following rights in relation to your personal data:
- Right of access - to request a copy of the personal data we hold about you.
- Right to rectification - to request correction of inaccurate or incomplete data.
- Right to erasure - to request deletion of your data, subject to legal retention obligations.
- Right to restriction - to request that we limit the processing of your data in certain circumstances.
- Right to data portability - to receive your data in a structured, commonly used format (where processing is based on consent or contract and carried out by automated means).
- Right to object - to object to processing based on legitimate interests or for direct marketing.
- Right to withdraw consent - where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.
To exercise any of these rights, contact us at info@shineherbalkne.world. We will respond within one calendar month.
9. Right to lodge a complaint
If you believe we have handled your personal data unlawfully, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the supervisory authority for data protection in the United Kingdom:
- Website: ico.org.uk
- Helpline: 0303 123 1113
- Address: Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
We would, however, appreciate the opportunity to address your concerns before you approach the ICO - please contact us first.
10. Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or destruction. Our Website is served over HTTPS. Order form submissions are transmitted securely. We limit internal access to personal data to those who need it to fulfil their role.
11. Children
This Website is not directed at children under 18. We do not knowingly collect personal data from anyone under 18. If you believe a child has submitted data through our Website, please contact us and we will delete it promptly.
12. Changes to this policy
We may update this Privacy Policy from time to time. The "last updated" date at the top of this page will reflect any changes. We encourage you to review this page periodically. Continued use of the Website after changes constitutes acceptance of the updated policy.
13. Contact
For any privacy-related questions or to exercise your rights:
The Sable Nutrition Ltd
12 Bermondsey Street, London, SE1 3UD
E-mail: info@shineherbalkne.world
Telephone: +44 20 7946 0821